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Differences

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URW Imperial Ultra Bold

URW Imperial Ultra Bold

Closed
The '&' (ampersand) is traditional style with two enclosed loops.
Round
The top storey of the '3' is a smooth curve.
Meets
The centre bar of the upper-case 'P' meets the vertical.
No-Stem
The upper-case 'U' has no stem/serif.
Plain
The 'l' (lower-case 'L') has no serifs or tail.
Three
The top of the upper-case 'W' has three upper terminals.

Note that the fonts in the icons shown above represent general examples, not necessarily the two fonts chosen for comparison.

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ITC Luna Bold

ITC Luna Bold

Gap top
The '&' (ampersand) looks like 'Et' with a gap at the top.
Angled
The top storey of the '3' is a sharp angle.
Gap
The centre bar of the upper-case 'P' leaves a gap with the vertical.
Stem
The upper-case 'U' has a stem/serif.
Right
The 'l' (lower-case 'L') has a right-facing lower serif or tail.
Four
The top of the upper-case 'W' has four upper terminals.