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Differences

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Pall Mall

Pall Mall

Gap top
The '&' (ampersand) looks like 'Et' with a gap at the top.
Top serif
The top stroke of the upper-case 'C' has a vertical or angled upward-pointing serif.

Note that the fonts in the icons shown above represent general examples, not necessarily the two fonts chosen for comparison.

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Traktoretka

Traktoretka

Et shaped
The '&' (ampersand) looks like 'Et' with one enclosed loop (with or without exit stroke).
No top serif
The top stroke of the upper-case 'C' has no upward-pointing serif.