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Aria

Aria

On
The upper-case 'J' sits on the baseline.
Gap
The centre bar of the upper-case 'P' leaves a gap with the vertical.
Left
The top of the upper-case 'A' has a serif or cusp on the left.
No top serif
The top stroke of the upper-case 'C' has no upward-pointing serif.
Spur
The upper-case 'G' foot has a downward pointing spur.
Double
The foot of the '4' has double-sided serifs.
Ball
The tail of the upper-case 'J' has a rounded end or ball.
Both
The centre vertex of the upper-case 'W' has two separate serifs.

Note that the fonts in the icons shown above represent general examples, not necessarily the two fonts chosen for comparison.

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Corporate A

Corporate A

Below
The upper-case 'J' descends below the baseline.
Meets
The centre bar of the upper-case 'P' meets the vertical.
None
The top of the upper-case 'A' has no serifs or cusps.
Top serif
The top stroke of the upper-case 'C' has a vertical or angled upward-pointing serif.
No-Spur
The upper-case 'G' foot has no spur or serif.
None
The foot of the '4' has no serifs.
Pointed
The tail of the upper-case 'J' has a tapered end.
None
The centre vertex of the upper-case 'W' has no serifs.